Mont Saint-Michel draws three and a half million visitors a year. On the causeway, they are indistinguishable from one another—a slow procession of cameras and daypacks moving toward the same spire under the same gray Norman sky. They booked through different platforms, arrived from different countries, and carry entirely different expectations. The marketing that brought each … [Read more...] about The one-size-fits-all approach to travel marketing has almost never worked
France
Bergerac, France — Where Time Moves a Little Softer
There’s something quietly magnetic about Bergerac. You don’t rush there, you *arrive*, and then the rhythm of the place does the rest. The Dordogne River flows past as if it has nowhere else to be, and somehow, after a few minutes, you feel the same. Walking through the medieval streets feels a bit like drifting through a painting—timbered houses leaning toward narrow cobbled … [Read more...] about Bergerac, France — Where Time Moves a Little Softer