• Skip to main content
  • Skip to secondary menu
  • Skip to footer

Travel Marketing

Travel and Tourism Trends

  • Travel Event Calendar
  • Sponsored Post
  • About
  • Contact

Discover the World to Represent South African Airways in Key European Markets

June 1, 2024 By admin Leave a Comment

Under a newly announced agreement, Discover the World has been selected to represent South African Airways (SAA) in strategically important markets across the Nordics (Norway, Sweden, Finland, and Denmark), France, Spain, Switzerland, and Italy, effective April 1, 2024. Discover the World has a longstanding relationship with SAA, previously representing the airline in the USA, Canada, UK, and Germany before expanding into these additional markets.

Aiden Walsh, Head of Airline Development at Discover the World, expressed his enthusiasm, stating, “It is an honor to be selected to represent South African Airways in the Nordics, France, Spain, Switzerland, and Italy. This reflects Discover the World’s successful representation of SAA in the USA, Canada, UK, and Germany. We look forward to growing our relationship with South African Airways even further in the future.”

SAA’s Chief Commercial Officer, Mr. Tebogo Tsimane, highlighted the significance of the partnership, saying, “SAA is pleased to once again be able to accommodate our valued customers from North America. This partnership will allow Discover the World to sell passenger and cargo space on behalf of the airline. We look forward to welcoming customers to experience the warm South African hospitality that we are celebrated for.”

Tsimane further emphasized the importance of European markets to SAA’s strategy and recovery plan, noting, “European markets are crucial for SAA as they play a significant role in our international strategy and overall business recovery plan. SAA is carefully considering its route network to optimize connectivity. The European markets are vital for SAA due to their significant contribution to tourism and business travel, which are essential for our operations and overall sustainability.”

Filed Under: News

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Footer

Recent Posts

  • America’s Shrinking Welcome Mat: How Tourism Is Suffering from Economic Policy and Political Climate
  • Will Alcatraz Lose Its Charm as a Tourist Destination?
  • Europe’s travel chaos is a sign of things to come
  • STARLUX Airlines Opens a New Gateway from Ontario to Taipei
  • Burano: A Colorful Mirage That Fails to Deliver
  • Thames Reflections: London’s Past and Future Through the Lens of a Cruise
  • Bridges of Connection: Millennium Bridge, London
  • The Camera vs. Smartphone Selfie Debate for Travel Photography
  • The Gothic Majesty of London’s Legal Heart
  • London’s Layered Skyline: A View Through History

Media Partners

Bridging Strategy and Innovation: Pioneering Marketing Development in a Rapidly Evolving Landscape
The Power of Photography in Travel Marketing: Selling Stories Through the Lens
Cybersecurity Digest
Virtuous Secures $100M Funding Round Led by Susquehanna Growth Equity (SGE)
Gartner Survey: Only 52% of Senior Marketing Leaders Can Prove Marketing’s Value, as Nearly Half of CMOs Face Perception Challenges
Building your influencer marketing strategy?
Transforming Abstract Ideas into Engaging Visual Representations
Strategies for Multichannel Market Development
Crafting a Comprehensive Content Strategy for a Political Influence Blog
Comprehensive Market Research Reports for Strategic Business Decisions

Media Partners

Canon RF 75-300mm F4-5.6 Review: An Affordable Classic, But Not a Breakthrough
Overview of Sony FE 50-150mm F2 GM Telephoto Zoom Lens
Secrets to Super Sharp Photography Revealed
Streamlining Photography Workflow with Project Management Tools
Capturing Moments of Uncertainty: A Photographer's Subtle Challenge
Camera Resolution: Does Size Matter?
Inspiration on a Budget
Mastering Low-Light Photography: Capturing the Ambiance of a Dark Restaurant
How to Become an Internationally Recognized Photographer
Cloudflare’s Content Credentials: A Game Changer for Photographers in the Age of AI

Copyright © 2022 TravelMktg.com

Market Analysis & Market Research