• Skip to main content
  • Skip to secondary menu
  • Skip to footer

Travel Marketing

Travel and Tourism Trends

  • Travel Event Calendar
  • Sponsored Post
  • About
    • Redrawing the Map of Travel Marketing
    • How We Work with Tourism Ministries to Promote Travel Destinations
    • Why Travel Agencies Should Partner with TravelMktg.com – Let’s Promote Destinations Together
  • Contact

Why the Czech Republic Still Holds On to the Koruna

October 4, 2025 By admin Leave a Comment

When you wander through Prague’s Old Town, order a beer in a pub, or buy tickets for the tram, you’ll quickly notice something curious: you’re not paying in euros, but in Czech koruna (CZK). For many travelers this comes as a surprise—after all, the Czech Republic has been an EU member since 2004, and most of its neighbors use the euro. Yet the Czechs have held on tightly to their crown, and this choice blends economics, politics, and national pride.

The koruna gives the country flexibility. While countries in the eurozone depend on decisions made in Frankfurt by the European Central Bank, the Czech National Bank can still adjust interest rates and step in if the economy needs stabilizing. That independence mattered during past crises, and locals often see it as a safety net. There’s also a deeper emotional layer: the koruna feels like a symbol of sovereignty, something distinctively Czech in a continent where more and more borders have melted away. Add to that the collective memory of the eurozone crisis, and you can see why the idea of switching currencies hasn’t been very popular.

For travelers, though, what matters most isn’t the political debate but the practical side of things. You’ll need koruna when visiting, but that doesn’t mean you should be stuffing wads of banknotes into your wallet. In Prague and other large cities, cards are accepted almost everywhere—from metro ticket machines to coffee stands. Cash is still useful, especially in smaller towns or when paying in traditional pubs, but there’s no need to overdo it. If you do need to exchange money, avoid the flashy exchange offices in the city center with their “0% commission” signs—many of them make up for it with terrible rates. ATMs from reputable banks (Česká spořitelna, Komerční banka, ČSOB) are usually your safest bet.

It’s also worth knowing that prices in Czechia are generally fair and often lower than in Western Europe. A tram ride in Prague costs a fraction of what you’d pay in Paris or Berlin, and a pint of beer might still be cheaper than a bottle of water. Still, always check whether a restaurant or taxi accepts cards, and carry a little cash as backup—especially if you’re planning to explore rural areas or farmers’ markets.

So while crossing into Slovakia or Austria means switching into euros, staying in Czechia comes with its own small adventure: navigating a different currency. Instead of seeing it as a hassle, think of it as part of the travel experience. Paying in korunas connects you just a little closer to the rhythm of everyday Czech life, where tradition and independence still have a very real place alongside modern Europe.

Filed Under: News

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Footer

Recent Posts

  • The Weight of a Document, Salamanca’s Statue and Today’s Spain
  • Salamanca’s Façade of Stories
  • Salamanca Cathedral, Spain
  • Moorish Echoes in Salamanca’s Old Cathedral
  • Beating the Line at Jerónimos Monastery, Lisbon
  • The Search for Tranquility
  • Daytrippers kill Venice
  • How are college students spending their summer breaks?
  • Escaping Vacation Guilt
  • If you want to go on holiday but aren’t sure which destination you want: Try Bordeaux, France

Media Partners

Exploring Another Set of Powerful Domains
Top Domains That Tell a Story About Markets, Tech, and Media
The State of Creator Marketing in 2025
Nikos Bartzoulianos on Reimagining Electrolux
T-Mobile’s Conectados Report: How U.S. Latinos Are Shaping the Mobile Future
Bridging Strategy and Innovation: Pioneering Marketing Development in a Rapidly Evolving Landscape
The Power of Photography in Travel Marketing: Selling Stories Through the Lens
Cybersecurity Digest
Virtuous Secures $100M Funding Round Led by Susquehanna Growth Equity (SGE)
Gartner Survey: Only 52% of Senior Marketing Leaders Can Prove Marketing’s Value, as Nearly Half of CMOs Face Perception Challenges

Media Partners

Canon EOS Mirrorless Shutters Explained: R100, R50, R7, R8, and R5
Dear Canon, Please Give Us a 200mm f/2.8 Prime
Canon R5 vs Canon R100: Can You Really See the Difference?
Street Photography by the Sea with a 100mm Lens
The Blurred Line Between Real and Artificial: Why AI Photos Confuse Consumers
But There Will Be Signs You See Me with a GFX100RF
Nevermind, I Cropped It
Canon’s RF Mount Fortress: A Wall Against Photographers, Built on Sand
Mastering Light: How to Transform Ordinary Scenes into Extraordinary Photographs
The Ultimate Guide to Golden Hour Photography: How to Capture Breathtaking Light and Transform Your Photos

Copyright © 2022 TravelMktg.com

Market Analysis & Market Research